Build Strength

It’s about time we expose the myth that only body builders require strength training. The first images that come to mind are thick necks and bulging biceps, but guess what? Strength training is beneficial for everyone, regardless of age or gender.

Not convinced? According to the experts, muscle strengthening has the following benefits:

  • Regulate blood pressure, blood sugar and cholesterol levels
  • Prevent and control heart disease and type 2 diabetes
  • Help prevent diseases and boost your immune system 
  • Improve posture, mobility and balance
  • Reduce the risk of falls and injury
  • Increase bone density
  • Boost metabolism

So really, strength training should be a regular part of every person’s routine if you’re serious about living a healthy and active lifestyle. In addition, strength training helps maintain weight loss so everyone’s a winner. Best of all, you will look and feel better which is a wonderful side benefit, thanks to elevated levels of our magic-working endorphins.

Don’t be fooled into thinking that there’s only way to build strength. Sure, lifting weights is by far the most popular option but there are choices galore. Why not check out our vast range of top-of-the-range fitness equipment so you can start building muscle today and feel amazing as a result?


Olympic Quick Lock Collars Pair

Olympic Quick Lock Collars Pair

On Sale $19.95

60% OFF RRP $49.95
Armortech Hex Trap Bar

Armortech Hex Trap Bar

On Sale $219

42% OFF RRP $379.95
Atec V2 Adjustable Ab Bench 801A

Atec V2 Adjustable Ab Bench 801A

On Sale $149

57% OFF RRP $349.00
Armortech Home Gym G9 150lbs

Armortech Home Gym G9 150lbs

On Sale $269

40% OFF RRP $449.00
 BodyWorx Deluxe FID Bench C330UB

BodyWorx Deluxe FID Bench C330UB

On Sale $319

29% OFF RRP $449.00
Armortech 4ft Olympic Ez Curl Bar
22% OFF RRP $89.50
Armortech 4ft Standard Ez Curl Bar
20% OFF RRP $49.95
Armortech 6ft Olympic Bar - Brass Bearing 500lbs
20% OFF RRP $149.00
Armortech 6ft Standard Bar 300lbs
33% OFF RRP $59.95
Armortech 7ft Olympic Bar - Brass Bearing 700lbs
38% OFF RRP $239.00
ArmorTech 7ft Standard Bar 300lbs
25% OFF RRP $79.95
ArmorTech AT22 Squat Rack

ArmorTech AT22 Squat Rack

On Sale $299

33% OFF RRP $449.00
Armortech Custom Commercial Power Cage SM1
20% OFF RRP $1,499.00
ArmorTech Half Rack HR33

ArmorTech Half Rack HR33

$495

29% OFF RRP $699.00
Armortech Half Rack HR33 with Lat Attachment
31% OFF RRP $1,299.00
ArmorTech Inversion Table

ArmorTech Inversion Table

On Sale $199

43% OFF RRP $349.00
Armortech Leg Press / Hack Squat Machine
44% OFF RRP $1,795.00
Armortech Olympic Dumbbells Pair
44% OFF RRP $179.95
ArmorTech Power Cage Only PC5

ArmorTech Power Cage Only PC5

On Sale $599

40% OFF RRP $999.00
ArmorTech Power Cage PC5 With Lat Attachment
29% OFF RRP $1,199.00